Writing Killer Content
The Writing Muscle
We have a muscle that controls our writing and it is called a brain. Once you get some typing momentum it loosens up and things start to flow. If you feel stuck you should write a few paragraphs to get started before you really get into it. Once you finish then you’re allowed to go back and delete those first few paragraphs. You will be surprised how much easier it is to get quality content out when you are ‘just warming up’.
Layout/Editing
This is the key to writing good content. It is not difficult to get the information on the page but it can be tricky to make it interesting to prospective readers.
Be Reader Friendly
- Use headers, picutres and bullet points to break up the text.
- Big blocks of text don’t appeal to internet readers.
- Don’t over explain, make it short and simple.
- Stick to the topic!
- Use the D bomb…
Use the ‘D’ Bomb on your content for killer results.
Learn how to simplify your content. The “less is more” theory applies to much of life and this is no exception. The fewer words you can use the more powerful they will be. When learning how to use your words more effectively your most powerful button is this one:
Those who delete dominate.
Your readers minds are ruthless judges of what is important, you should be the same.
Anymore ideas?
Hey Tim, I just got your add on twitter and I wanted to say hello! After getting the chance to check out your site, I really like what you have here, so far all great advice I will put to use. I’m looking forward to reading more about your journey :)
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Hi Tim, I also got your add on twitter mate, and before I did the same I thought I would check out your site/blog. Mate, I agree with you 100% that less is best as long as you put it all together in such a fashion that the reader grasps exactly what you mean. Way to go man.
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Hi Time,
I just finished reading through you blog and talk about spooky. I was just trying to figure out how someone who really does love to write just never seems to get it going. I thought it was writer's block, but after reading your tips to writing blog posts, it all made sense.
Thanks,
DCMerkle
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Tim Scullin Reply:
May 2nd, 2009 at 12:12 am
Yeah, I find “warming up” is key! Thanks for the comment.
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Short and simple, eh? I may just have to try that out. My blog posts are generally loads and loads of writing with just a small picture in the corner, and a Digg button.
One example I sometimes try to follow is Stuff magazine, who have unbeatable writing techniques.
Definitely food for thought!
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Tim Scullin Reply:
May 5th, 2009 at 9:20 pm
Cheers have checked it out, and yup, they do have a bunch of interesting stuff there.
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I agree that it's just as important to edit as it is to write the content. I find that writing my posts is a day to day thing. Some days I have more to say than others. I really enjoyed this. It's concise yet informative.
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I suppose I need to shorten my posts but also need to take weekend shlumps into considerations, plus hour differences. Most people are sleeping when I am wide awake!
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I agree that the layout and editing can make a big difference. Web readers skim over most things, you need to keep their eyes interested.
Also, you can't have too many idea's in one post, readers will get confused. If the topic is that broad or you want to share differing perspectives, make it into a series.
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Ok…I hear you I hear you.
I'll do it!
Thanks for that!
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